Controlled Gold-Balanced Lighting
Gold reflects warm light and dulls easily under flat softboxes. We use a mix of continuous LED panels at 3200–3500K and diffused strobes tuned to bring out the true yellow-amber of 22k gold, with black-flag reflection control so every facet keeps its shine without washing out.
Macro & Focus-Stacking
Kundan edges, pearl strings and stone settings need extreme close-ups that a single frame can't keep sharp. We shoot macro lenses at f/8–f/16 and blend multiple focus points into one tack-sharp image — so every detail of the craft reads clearly at catalogue zoom.
Styled Sets & Backdrops
Red velvet, royal-blue satin, raw silk and silk-rose petals — we build set pieces that match each collection's mood. On-model frames use low-key studio light and royal portrait framing to show how each set sits when worn.
Gear We Use
Full-frame bodies, 90–100mm macro lenses, multi-point continuous LED, diffused strobes, a focus-rail for stacking, and a dedicated jewellery tent for clean e-commerce cut-outs. Every frame is colour-calibrated so gold stays gold on any screen.